Proposal for Tokyo Nights · October 2026Adsome

Tokyo Nights,sold outcity by city.

Ads in each city's own language, a test that shows which cities will sell before you book the venue, and a budget that follows the tickets.

Carl Ström and Carl-Adam Stråberg
What we heard on the callAdsome

London proved the show.Every new city needs 10,000 tickets.

“I'm just more nervous about some of the European cities because they're not quite as big.”
Alasdair, 28 October
“Maybe we do a test sign-up campaign just to see if the local audience is interested.”
Alasdair, 28 October

If we understood you right, the show itself is not the risk. The risk is booking a venue in Berlin or Stockholm before you know that 10,000 people (ideally 15,000) will buy, in a city where nobody has done this before.

Adsome Film · Tokyo Nights02 / 10
Your ads todayAdsome

Great raw material.One message for every market.

A hook that stops the scroll
UGC that feels native
Real sumo, real weight
Your own London show
THE TEXT ON ALL FOUR
“Tickets are now on sale for Tokyo Nights, live sumo wrestling, premium Japanese dining by Sticks'n'Sushi, and craft cocktails. Ringside. Greenwich Borough Hall.”
WHAT WE KEEPYour hooks and UGCThe sumo out of the plane and the influencer clips grab attention in any country, so they stay in English.
WHAT WE ADDA version per cityToday every ad carries the same English text about Greenwich. Berlin and Paris get their own words, their own city and their own date.

From the Meta Ad Library, ads that ran 23 June to 5 July 2026.

Adsome Film · Tokyo Nights03 / 10
Made for you, before you askedAdsome

Your first ads are already done.Five cities, four languages.

Berlin adBerlin · German
Paris adParis · French
Amsterdam adAmsterdam · Dutch
Stockholm adStockholm · Swedish
Manchester adManchester · English

Made for this proposal and not live. Every word is set by us, and a native speaker reads each language before anything runs.

Adsome Film · Tokyo Nights04 / 10
Your footage, every cityAdsome

Your London film,now speaking German.

We took your showreel and cut it for Reels and Stories, with the words a Berliner reads in the first second. You get the same thing for every city you open, from footage you already have.

→  Your English UGC keeps running as it is→  Statics and text rewritten for each city→  A voiceover in the local language where it helps
Adsome Film · Tokyo Nights05 / 10
What you getAdsome

You know which cities will sell,and they sell faster.

01Proof before you bookA sign-up campaign in each city you are unsure of shows the cost of each sign-up, so you compare Stockholm with Berlin on real numbers.
02Ads in their languageGerman, French, Dutch and Swedish ads that read like they were made there, because a Parisian scrolls past an English ad about Greenwich.
03Money that follows ticketsWhen a night sells out, its budget moves to the nights with empty seats, so no pound is spent on a show that is already full.
04Numbers per citySpend, sign-ups and ticket sales for each city in one report, every week or every month, whichever you prefer.
Adsome Film · Tokyo Nights06 / 10
The planAdsome

Test the city first,then fill it.

01 · TESTPriority sign-ups per cityLocal-language ads that send people to your priority list. You see which cities pull and what each sign-up costs.
02 · LAUNCHAds ready for on-sale dayA batch of stills and videos per city, built on what the test showed, so the first day of sales starts at full speed.
03 · SELLBudget follows the ticketsOne campaign per city in your own ad account. We make more of what sells and stop what does not.
Adsome Film · Tokyo Nights07 / 10
Two ways to workAdsome

Your new hire runs the ads,or we do.

A · WE MAKE THE ADS£2,000 per city
  • 20 images and 5 videos in the city's language
  • Recuts of your London footage and UGC
  • Sign-up test ads, ready for your team to switch on
  • Delivered within four weeks of your footage
Only need 30 ads, spread over three cities? That batch is £2,900.
B · WE MAKE THEM AND RUN THE CITIES£399 per show
  • Every ad from option A, for every city
  • The sign-up test, run and read by us
  • One campaign per city, budget moved to the slow nights
  • A report per city, weekly or monthly
Eight shows in Berlin come to £3,192. Our touring rate is £599 a show.

Prices exclude VAT. Ad budget is separate and paid by you straight to Meta, from your own ad account.

Adsome Film · Tokyo Nights08 / 10
Why usAdsome
9.2x

Tracked ticket sales for every pound spent on Meta, across three tour productions.

On those three we made both the film and the ads, and every date sold out. That was Sweden and your show is new everywhere, so I would not promise you the same number, but it is the same way of working we would bring to Tokyo Nights.

SIX YEARSAds made and tested at volumeFirst for e-commerce, then for artists, promoters and tours.
RECOGNISEDSwedish Content Awards 2026Nominated. Our creative director Carl-Adam holds a Grammis.
FOR LIVE SHOWSOne campaign per cityBuilt to sell dates, not to collect likes.

Tracked purchases in Meta, several tours 2023 to 2026.

Adsome Film · Tokyo Nights09 / 10
Next stepAdsome

Pick two cities.We test them.

Once your new marketing lead is in, let's get the three of us on a call. You tell us which cities worry you most, and the sign-up test starts there, with ads you have already seen.

carl@adsome.io+46 730 51 84 42
Adsome Film · Tokyo Nights10 / 10